Predictive modeling and machine learning are valuable stages in the realization of Advanced Analytics. Past the basic application of Data Science and realization of insights, Predictive Modeling and Machine Learning introduce explicit automated analysis and the triggering of associated actions.
Predictive modeling refers to the task of embedding validated models within an operational context to estimate results or outcomes of new data. The model provides recommended outcomes or deciphered insights based on past outcomes and analyses.
Machine learning incorporates most aspects of predictive modeling; however, it has a much broader scope and impact in practice. Using algorithms that iteratively learn from data, machine learning allows computers to find hidden insights without being explicitly programmed where to look in a continuously adaptive learning model.
Transform analytics in your organization, progressing from offline historical evaluation to online analytic decision making and automated intelligence.