Enterprise IT Transformation with Microsoft

Posted on March 3, 2023May 13, 2023 by Arnab Chaudhuri

Application Integration for Digital Transformation

Application Integration is the process of enabling different digital applications – each developed for a specific purpose – to work with each other. When configured properly, integration allows distinct systems to seamlessly communicate.

In today’s world, Enterprise IT Transformation invariably includes leveraging the Cloud. As organizations re-engineer their business processes, leveraging On-Premise systems and investments that are already in place and integrating them with new cloud-based solutions is key to cost-effectively stand up new capabilities and services.

Cloud-based app integration is pivotal in business process augmentation, involving various tools and technologies. With clear planning, app integration can reduce IT silos and improve connectivity to integrate applications that unify management, ease access, and limit manual intervention by utilizing various ready-to-plug-in Microsoft Azure Cloud tools and services.

Microsoft offers several App Integration options to build solutions that connect applications and services on-premises and in the cloud.

Azure Integration Services enable scalable systems that can orchestrate business processes to connect On-Premise and cloud services using Service Bus, Logic Apps, API Management, and Event Grid.
Power Automate (earlier MS Flow) is a service-level offering that can be used to build codeless workflows to integrate business processes using hundreds of inbuilt connectors with disparate M365-based or marketplace applications.
Robotics Process Automation through the Power Automate platform using UI Flows builds end-to-end business process automation solutions. Coupled with AI-enabled Power Virtual Agents, it lets domain experts in your company create bots with a guided, no-code graphical interface to automate repetitive and manual efforts to improve productivity.
Azure Integrated Security powered by Azure Active Directory and Microsoft Graph allows seamless security integration among users in an organization and all tools and services hosted in Cloud or On-Premise. Features likes Azure B2B and Azure B2C helps extend application access capabilities and controlled permission management to vendors and partners outside the organization.
Microsoft BizTalk ESB Toolkit provides the capabilities to build message-based enterprise applications using a collection of tools and libraries that extend BizTalk Server’s capabilities of supporting dynamic messaging architecture to enable rapid mediation between services and their consumers.

App Integration Use Cases

Why Vertex?

As a Gold Certified Microsoft Application Integration Partner, we have certified resources ready to go on all these empowering technologies. Vertex can help you evaluate your integration landscape and cloud integration strategy and build a migration path. Microsoft has recognized our expertise in the areas of Application Integration and Enterprise Business Process Automation.

Using Salesforce to Drive your Manufacturing Growth

Posted on October 17, 2021April 19, 2023 by Sudip Nandy

You may already think of Salesforce as a powerful Customer Relationship Manager (CRM) application, but it can also help manufacturers to identify, prospect and track opportunities, customers, and cases to drive revenue and growth opportunities. Manufacturers who take advantage of the full breadth of Salesforce’s functionality realize improved revenues and growth margins – all while lowering their SG&A and Operations Costs.

How Can You Improve Your Revenue?

Vertex Computer Systems has helped manufacturers conduct B2B marketing campaigns that expand their ability to understand and respect their customers and ultimately contribute to the continued success of those valued partners. Similarly, Salesforce Sales Cloud can be utilized to attract and engage new customers before, during, and after the sale. If you’re serious about keeping track of your customers at every stage, Vertex has the Salesforce expertise to help you leverage customer relationships to grow sales and improve customer satisfaction.

Because Salesforce provides a true 360° view of the customer, manufacturers can get a clearer understanding of customer needs as well as their journeys through the sales process. Would you like to shorten the cycle from prospect to sale? Salesforce provides standard and custom pricing solution options to help manufacturers accelerate deals. The Partner Portal’s Community Cloud can also enhance collaboration with a manufacturer’s business partners for greater efficiency.

Key Salesforce Features That Help Manufacturers Grow Sales Revenue

B2B marketing campaigns
Lead scoring and automated assignments
Lead-to-Cash process optimization
Custom pricing solutions to accelerate deals and maximize gross margins
Partner Portal access via Partner Community for maximum collaboration
Streamlined/automated customer service experience
True 360° view of the customer providing revenues, returns, support costs, et al

The other side of the profitability equation involves the standardization, optimization, and automation of processes. If you’re interested in lowering your SG&A and operations costs, Salesforce can help. Did you know you can eliminate manual spreadsheets, replacing them with real-time processing, reporting, and alerts? Salesforce provides your Manufacturing team instant access to the same up-to-date detailed information. That’s just one way of many that Salesforce enhances operations.

Key Salesforce Features That lower SG&A and Operations Costs

Eliminating manual spreadsheets with real-time processing, reporting, and alerts
Demand Forecasting – both revenues and units
Contract management
Simplified order processing/ERP integration
MS Outlook/Gmail integration
Reduced customer service and support costs
Integrated, automated, and streamlined credit checking

If you want to leverage Salesforce to quickly move the needle for your manufacturing firm, give Vertex a call. You won’t be disappointed.