Track Smart: Supplier Data Synchronization
with bSync Ensures Big-Box Sales

If you’re a major product supplier to big-box retailers, you likely know the joy of receiving an order and reveling in fulfilling it. Conversely, you probably also know the frustration of having your orders rejected before delivery. This is a scary situation and one that leaves suppliers feeling the sting of lost sales, order cuts, and penalties.

Usually, order rejections are a result of data discrepancies between supplier and retailer systems. Given that each product requires numerous data attachments, many dependent upon preceding requirements, ensuring that all the proper metadata is in place is complicated. Pricing, Discount, Promotions, Quantity, Compliance, Rebates, Date Ranges and other data must be accurately set up before the order leaves the supplier’s warehouse. One mistake can be detrimental.

Automated Data Tracking with bSync

Because giant retailers have stringent acceptance standards, the onus is on suppliers to adapt and meet strict data guidelines. The consequence of non-compliance typically results in thousands of dollars in penalty fees every time an order is rejected.

Vertex solution scientists set out to solve this problem. The result is bSync, a cloud platform that manages product and pricing data synchronization requirements, virtually eliminating data mismatches between the supplier and retailer. bSync provides a convenient one-stop shop for Data Analysts and Item Analysts to apply metadata to products, ensuring that all the information is correct and will meet retailer expectations.

bSync allows data analysts to concentrate on their core jobs and not spend time chasing down ancillary pieces of data like promotion dates, product descriptions and prices. bSync puts all the information into one easy-to-navigate platform, increasing efficiencies for everyone. By replacing manual processes with a digital platform, mistakes are avoided.

With bSync, suppliers can track smart and complete sales.

Track Smart: Supplier Data Accuracy with bSync Ensures Big-Box Sales

What if you could drastically reduce data matching errors by effectively monitoring item data at every stage of the process? With bSync, you can.

As service level agreement (SLA) data items are completed, bSync notes them. If exceptions occur, bSync alerts analysts. If a compliance issue needs to be addressed, bSync informs people. All these safeguards allow analysts to address issues long before they become problems. Quantities, discounts, special packaging, or whatever data needs to be accounted for is noted. All the pieces are aligned in one system, not in numerous Excel sheets or emails.

With bSync, suppliers are assured that when order data is completed, the information is correct so that products can be delivered to retailers and put on shelves for consumers to buy.

Key Features

  • Automated workflows
  • Exception management
  • Price tracker including base and net price intelligence
  • Customized approval process
  • Reports and dashboard
  • Integration
  • Collaboration
  • 360° product view
  • Dashboards for reporting insights to enable intelligent decisions and actions

Let bSync help you get your products onto retail shelves and into buyer’s shopping carts.

An Overview of Salesforce Security & Compliance Measures

Salesforce has rightfully earned and held on to the title of the “World’s #1 CRM Platform” by going to great lengths to enable their customers to access to their data across all devices, all while ensuring the data is protected from unauthorized access. As the adage goes, “Security is only as strong or weak as the weakest link in the chain.” Salesforce, from its early days, recognized its part in its customers’ security chain and has taken all measures possible to protect customer data at every layer of the OSI model. They also offer powerful and flexible tools to their customers to secure their data exactly the way they want. Let’s look at the tools in each of these categories.


  • Salesforce’s office sites, development centers, support, and data centers are secured by state-of-the-art technologies and are ISO 270001, ISO 27017, and ISO 27018 certified by an independent party.
  • Salesforce hosts multiple tenants on the same shared set of resources. Tenants are completely isolated from each other via an “Organization ID”.
  • In addition, the platform is HIPAA, FedRAMP, and GDPR compliant. A full list of Salesforce’s certifications may be found here.
  • These security measures are entirely under the control of Salesforce and have been made available to the general public for informational purposes alone. The ones below are more important to the Salesforce customer and require careful review, planning, and execution.


  • All data is encrypted using TLS 1.2 the moment it leaves the user’s browser or mobile device. Data is always encrypted as it moves around within Salesforce’s own networks.
  • Salesforce offers the ability to encrypt data in sensitive fields at no extra cost, so they may only be accessed by authorized users
  • For an additional cost, customers may purchase Salesforce Shield, which encrypts all customer data, at rest.

Real-time Monitoring

  • Salesforce offers event monitoring at an additional cost for Enhanced Transaction Security and Threat Detection.
    • Enhanced Transaction Security offers customers the ability to define policies around sensitive operations such as login, API access, and reporting.
    • Threat Detection alerts customers in real-time to unauthorized access from session hijacking, credential Stuffing and other anomalies


  • Salesforce offers a myriad of ways for customers to log in, ranging from traditional password-based logins to SAML or OAuth-based SSO.
  • In addition, users also have the option of a wide range of two-factor authentication mechanisms. The simplest one (which all users are enrolled in, by default) is through an activation code emailed to the user. Other options include text messages to the user’s registered phone, Salesforce Authenticator App, or a physical security key.

Application Security

  • The final and the most important piece of the security chain, from a customer’s perspective, are the security configuration options in the Salesforce app itself.
    • System and Object access levels
      • Profiles control Create, Read, Delete and Edit access to objects as well as access to fields. They also dictate the scope of what the user can do on the platform.
      • Permission Sets allow additional permissions to be added to the ones provided to a user by their Profile.
      • Permission Set Groups are a recent addition to the platform that allows grouping multiple Permission Sets together. They have been introduced to simplify the metadata representation of a user’s access levels and are projected to make Profiles less relevant soon.
    • Data access levels
      • For a user having at least Read access to an Object, access to individual records is controlled by a combination of Org-Wide Defaults, the User’s Role, the Object’s Sharing Rules, and Record Ownership. In addition, there are features like Sharing Sets, Queue Membership, Enterprise Territory Management, Manual Sharing, and Account/Sales and Case Teams that can provide a user access to certain records.
    • Process execution contexts
      • Custom Screens and Automations designed on the Platform using Code or Flows may be run under the System Context or User Context. It requires careful planning and execution on the part of an admin or developer to ensure these processes always run with the least privileges necessary and don’t turn into attack surfaces, or inadvertently expose sensitive customer information

The features listed above are merely an overview. There are many intricacies to configuring and fine-tuning data security in Salesforce. Although most small-to-midsize customers start out with an “open” model, where access to data is pretty much unrestricted to all users, the approach may not be suited to all customers and can quickly prove inadequate as the user list starts growing.

Careful planning and execution, driven by an experienced Salesforce Consultant or Administrator can end up saving you a lot of time and money as you start to scale usage of the Platform. At the same time, a lack of proper planning and improper implementation can end up costing you time, money, and customer goodwill.

Vertex Computer Systems is a trusted Salesforce Solutions Provider with specializations in Sales Cloud, Service Cloud, and Business Process Automation & Transformation. If you would like to schedule a Salesforce security audit or just learn more about Salesforce security, please contact us.

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